

©2025
UI/UX*
Hi, I am Boryana, your strategic UX Partner for Digital Solutions with over 6 years of experience in the field.
Hi, I am Boryana, your strategic UX Partner for Digital Solutions with over 6 years of experience in the field.
Meet Your UX Partner
Freelance UX Designer (Remote) specializing in conversion-focused, data-driven design. I craft seamless experiences that engage users and drive business growth.
Designing For Impact
Whether you're optimizing UX, enhancing conversions, or refining digital experiences, I collaborate with businesses to design solutions that captivate, convert, and grow.
My Commitment
I design solutions that are visually compelling and highly functional. Every data point tells a story, and I’m committed to turning insights into seamless user experiences.



My Process
(From Insight to Impact — 02)
©2025
01
Discovery & Strategy
Every project starts with understanding. I dive into business goals, user needs, and competitive insights to define a strong foundation. Through research, usability audits, and strategic planning, I ensure that every design decision is rooted in data and user behavior.
02
Prototyping & Validation
Turning insights into action, I create wireframes, prototypes, and high-fidelity designs. Through usability testing and iterative refinement, I shape intuitive experiences that align with both user expectations and business objectives.
03
Launch: Optimisation & Growth
UX doesn’t end at launch. I analyze real user behavior, conduct A/B testing, and refine interactions to improve engagement and conversions. Continuous iteration ensures the experience evolves to meet business goals and user needs.

Work
(Selected Work — 03)
©2025
Portfolio
Selected Work
Explore a selection of UX projects where data-driven design meets intuitive user experiences. Each project is built on research, strategy, and a focus on real user needs.
Here are some of the tools I use on a daily basis:
My Services
(Services — 04)
©2025
My
Services
From UI- to UX Design to Growth Strategy, I transform digital experiences to help businesses scale with intuitive, data-driven, and conversion-focused design.
Key Benefits:
Higher conversion rates, reduced bounce rates
Higher conversion rates, reduced bounce rates
A polished, professional brand presence
A polished, professional brand presence
Future-proof & scalable design
Future-proof & scalable design
Better user satisfaction & engagement
Better user satisfaction & engagement

User Experience Design
User Research | Wireframing | User Flow Optimization

User Experience Design
User Research | Wireframing | User Flow Optimization

User Interface Design
Interface Design | Prototyping | Design Systems

User Interface Design
Interface Design | Prototyping | Design Systems

UX Design Audits
Usability Testing | Heuristic Evaluation | Accessibility

UX Design Audits
Usability Testing | Heuristic Evaluation | Accessibility

CRO (Conversion Rate Optimization)
A/B Testing | Heatmaps | Funnel Optimization

CRO (Conversion Rate Optimization)
A/B Testing | Heatmaps | Funnel Optimization

Voices About Me
(Testimonials — 05)
©2025
Testimonials
What Clients & Colleagues Say
I’ve worked with top brands, agencies, and entrepreneurs to craft impactful, user-centered experiences. Here’s what some partners and colleagues say about working with me.
Very grateful for the lessons, insightful feedback & encouragement Boryana provided throughout the CareerFoundry UI Design Program. Her expertise made learning inspiring and helped me grow as a designer in ways I couldn’t have achieved alone.
Janica Schäffer
UI/UX Designer | Art Director
CareerFoundry Student, Berlin
Frequently Asked Questions
01
What is your end-to-end UI/UX design process?
02
How do you use research to inform your design decisions?
03
How do you balance business objectives with user needs?
04
How do you ensure seamless collaboration with developers and product teams?
05
How do you ensure your designs are accessible and inclusive?
06
Can you share how your designs impact business outcomes?
07
What industries and platforms do you have experience with?

Blog
(UX Trends — 08)
©2025
Latest Blog Articles
UX Perspectives
& Trends
Explore my blog for design tips, industry insights, and creative inspiration. From
tutorials to thought pieces, there’s something for every curious mind.
Let's Work Together
(Work Together — 09)
©2025
Contact Now
Contact Me!
Have a project in mind? Reach out—I’d love to help bring your vision to life!
Dedicated and responsive support
Dedicated and responsive support
Remote and globally available
Remote and globally available


©2025
UI/UX*
Hi, I am Boryana, your strategic UX Partner for Digital Solutions with over 6 years of experience in the field.
Meet Your UX Partner
Freelance UX Designer (Remote) specializing in conversion-focused, data-driven design. I craft seamless experiences that engage users and drive business growth.
Designing For Impact
Whether you're optimizing UX, enhancing conversions, or refining digital experiences, I collaborate with businesses to design solutions that captivate, convert, and grow.
My Commitment
I design solutions that are visually compelling and highly functional. Every data point tells a story, and I’m committed to turning insights into seamless user experiences.


My Process
©2025
01
Discovery & Strategy
Every project starts with understanding. I dive into business goals, user needs, and competitive insights to define a strong foundation. Through research, usability audits, and strategic planning, I ensure that every design decision is rooted in data and user behavior.
02
Prototyping & Validation
Turning insights into action, I create wireframes, prototypes, and high-fidelity designs. Through usability testing and iterative refinement, I shape intuitive experiences that align with both user expectations and business objectives.
03
Launch: Optimisation & Growth
UX doesn’t end at launch. I analyze real user behavior, conduct A/B testing, and refine interactions to improve engagement and conversions. Continuous iteration ensures the experience evolves to meet business goals and user needs.

Work
©2025
Portfolio
Selected Work
Explore a selection of UX projects where data-driven design meets intuitive user experiences. Each project is built on research, strategy, and a focus on real user needs.
Here are some of the tools I use on a daily basis:
My Services
©2025
My
Services
From UI- to UX Design to Growth Strategy, I transform digital experiences to help businesses scale with intuitive, data-driven, and conversion-focused design.
Key Benefits:
Higher conversion rates, reduced bounce rates
A polished, professional brand presence
Future-proof & scalable design
Better user satisfaction & engagement
User Experience Design
User Research | Wireframing | User Flow Optimization
User Interface Design
Interface Design | Prototyping | Design Systems
UX Design Audits
Usability Testing | Heuristic Evaluation | Accessibility
CRO (Conversion Rate Optimization)
A/B Testing | Heatmaps | Funnel Optimization

Voices About Me
©2025
Testimonials
What Clients & Colleagues Say
I’ve worked with top brands, agencies, and entrepreneurs to craft impactful, user-centered experiences. Here’s what some partners and colleagues say about working with me.
Very grateful for the lessons, insightful feedback & encouragement Boryana provided throughout the CareerFoundry UI Design Program. Her expertise made learning inspiring and helped me grow as a designer in ways I couldn’t have achieved alone.
Janica Schäffer
UI/UX Designer | Art Director
CareerFoundry Student, Berlin
Frequently Asked Questions
What is your end-to-end UI/UX design process?
How do you use research to inform your design decisions?
How do you balance business objectives with user needs?
How do you ensure seamless collaboration with developers and product teams?
How do you ensure your designs are accessible and inclusive?
Can you share how your designs impact business outcomes?
What industries and platforms do you have experience with?

Blog
©2025
Latest Blog Articles
UX Perspectives
& Trends
Explore my blog for design tips, industry insights, and creative inspiration. From
tutorials to thought pieces, there’s something for every curious mind.
Let's Work Together
©2025
Contact Now
Contact Me!
Have a project in mind? Reach out—I’d love to help bring your vision to life!
Dedicated and responsive support
Remote and globally available


©2025
UI/UX*
Hi, I am Boryana, your strategic UX Partner for Digital Solutions with over 6 years of experience in the field.
Meet Your UX Partner
Freelance UX Designer (Remote) specializing in conversion-focused, data-driven design. I craft seamless experiences that engage users and drive business growth.
Designing For Impact
Whether you're optimizing UX, enhancing conversions, or refining digital experiences, I collaborate with businesses to design solutions that captivate, convert, and grow.
My Commitment
I design solutions that are visually compelling and highly functional. Every data point tells a story, and I’m committed to turning insights into seamless user experiences.



My Process
(From Insight to Impact — 02)
©2025
01
Discovery & Strategy
Every project starts with understanding. I dive into business goals, user needs, and competitive insights to define a strong foundation. Through research, usability audits, and strategic planning, I ensure that every design decision is rooted in data and user behavior.
02
Prototyping & Validation
Turning insights into action, I create wireframes, prototypes, and high-fidelity designs. Through usability testing and iterative refinement, I shape intuitive experiences that align with both user expectations and business objectives.
03
Launch: Optimisation & Growth
UX doesn’t end at launch. I analyze real user behavior, conduct A/B testing, and refine interactions to improve engagement and conversions. Continuous iteration ensures the experience evolves to meet business goals and user needs.

Work
(Selected Work — 03)
©2025
Portfolio
Selected Work
Explore a selection of UX projects where data-driven design meets intuitive user experiences. Each project is built on research, strategy, and a focus on real user needs.
Here are some of the tools I use on a daily basis:
My Services
(Services — 04)
©2025
My Services
From UI- to UX Design to Growth Strategy, I transform digital experiences to help businesses scale with intuitive, data-driven, and conversion-focused design.
Key Benefits:
Higher conversion rates, reduced bounce rates
A polished, professional brand presence
Future-proof & scalable design
Better user satisfaction & engagement

User Experience Design
User Research | Wireframing | User Flow Optimization

User Interface Design
Interface Design | Prototyping | Design Systems

UX Design Audits
Usability Testing | Heuristic Evaluation | Accessibility

CRO (Conversion Rate Optimization)
A/B Testing | Heatmaps | Funnel Optimization

Voices About Me
(Testimonials — 05)
©2025
Testimonials
What Clients & Colleagues Say
I’ve worked with top brands, agencies, and entrepreneurs to craft impactful, user-centered experiences. Here’s what some partners and colleagues say about working with me.
Very grateful for the lessons, insightful feedback & encouragement Boryana provided throughout the CareerFoundry UI Design Program. Her expertise made learning inspiring and helped me grow as a designer in ways I couldn’t have achieved alone.
Janica Schäffer
UI/UX Designer | Art Director
CareerFoundry Student, Berlin
Frequently Asked Questions
01
What is your end-to-end UI/UX design process?
02
How do you use research to inform your design decisions?
03
How do you balance business objectives with user needs?
04
How do you ensure seamless collaboration with developers and product teams?
05
How do you ensure your designs are accessible and inclusive?
06
Can you share how your designs impact business outcomes?
07
What industries and platforms do you have experience with?

Blog
(UX Trends — 08)
©2025
Latest Blog Articles
UX Perspectives
& Trends
Explore my blog for design tips, industry insights, and creative inspiration. From
tutorials to thought pieces, there’s something for every curious mind.
Let's Work Together
(Work Together — 09)
©2025
Contact Now
Contact Me!
Have a project in mind? Reach out—I’d love to help bring your vision to life!
Dedicated and responsive support
Remote and globally available